:root{--bg:#14110e;--bg2:#1d1a16;--oro:#c4942a;--oro2:#e0b85a;--tx:#efe7da;--mu:#a89a85;--serif:"Cormorant Garamond",Georgia,serif}
*{box-sizing:border-box}html{scroll-behavior:smooth}
body{margin:0;background:var(--bg);color:var(--tx);font:16px/1.65 Inter,system-ui,sans-serif}
a{color:var(--oro2)}img{max-width:100%;height:auto;display:block}
h1,h2,h3{font-family:var(--serif);font-weight:500;line-height:1.15;color:var(--oro2);margin:.2em 0 .5em}
h1{font-size:clamp(2.2rem,7vw,4rem)}h2{font-size:clamp(1.7rem,5vw,2.6rem)}h3{font-size:1.5rem}
.top{position:sticky;top:0;z-index:9;display:flex;align-items:center;justify-content:space-between;padding:.7rem 1.2rem;background:rgba(20,17,14,.94);backdrop-filter:blur(6px);border-bottom:1px solid #2c261f;flex-wrap:wrap}
.logo img{height:38px;width:auto}
.burger{font-size:1.6rem;color:var(--oro);cursor:pointer}
nav{display:none;width:100%;flex-direction:column;padding:.5rem 0}
#m:checked~nav{display:flex}
nav a{color:var(--tx);text-decoration:none;padding:.55rem 0;letter-spacing:.08em;text-transform:uppercase;font-size:.82rem}
nav a[aria-current]{color:var(--oro2)}
@media(min-width:860px){.burger{display:none}nav{display:flex;flex-direction:row;width:auto;gap:1.6rem;padding:0}}
.wrap{max-width:1100px;margin:auto;padding:3rem 1.2rem}
.hero{position:relative;min-height:min(78vh,720px);display:grid;place-items:center;text-align:center;padding:4rem 1.2rem;background:linear-gradient(rgba(20,17,14,.62),rgba(20,17,14,.9)),var(--img) center/cover}
.hero p{max-width:640px;margin:0 auto 1.6rem;color:var(--mu);font-size:1.1rem}
.kicker{letter-spacing:.25em;text-transform:uppercase;font-size:.75rem;color:var(--oro)}
.btn{display:inline-block;border:1px solid var(--oro);color:var(--oro2);padding:.8rem 1.6rem;text-decoration:none;letter-spacing:.12em;text-transform:uppercase;font-size:.8rem;margin:.3rem;background:none;cursor:pointer;font-family:inherit}
.btn.fill{background:var(--oro);color:#14110e}
.anuncio{background:var(--bg2);border-block:1px solid #2c261f;text-align:center;padding:1rem;font-family:var(--serif);font-size:1.25rem;color:var(--oro2)}
.grid{display:grid;gap:1.4rem;grid-template-columns:repeat(auto-fit,minmax(260px,1fr))}
.card{background:var(--bg2);border:1px solid #2c261f}
.card .in{padding:1.2rem 1.4rem}.card img{aspect-ratio:4/3;object-fit:cover;width:100%}
.card img.clogo{aspect-ratio:auto;object-fit:contain;width:auto;max-width:85%;max-height:110px}
.meta{color:var(--mu);font-size:.9rem}
.split{display:grid;gap:2rem;align-items:center}@media(min-width:860px){.split{grid-template-columns:1fr 1fr}}
.gal{display:grid;gap:.6rem;grid-template-columns:repeat(auto-fill,minmax(160px,1fr))}
.gal figure{margin:0}.gal img{aspect-ratio:1;object-fit:cover;width:100%}.gal figcaption{font-size:.8rem;color:var(--mu);padding:.3rem 0}
ul.gold li::marker{color:var(--oro)}
.quote{font-family:var(--serif);font-size:1.45rem;line-height:1.35;color:var(--tx);font-style:italic}
form{display:grid;gap:1rem;max-width:560px}
label{font-size:.85rem;color:var(--mu)}
input,textarea,select{width:100%;padding:.8rem;background:var(--bg2);border:1px solid #3a3229;color:var(--tx);font:inherit}
footer{text-align:center;padding:2.5rem 1rem;border-top:1px solid #2c261f;color:var(--mu);font-size:.9rem}
footer img{margin:0 auto 1rem;width:160px}.redes a{margin:0 .5rem}.small{font-size:.75rem}
.video-frame{position:relative;aspect-ratio:16/9;background:#0a0908;overflow:hidden}
.video-frame img,.video-frame video,.video-frame iframe{width:100%;height:100%;object-fit:cover;border:0;display:block}
.video-frame iframe{object-fit:unset}
.video-load{position:absolute;inset:0;width:100%;height:100%;border:0;padding:0;cursor:pointer;background:none}
.video-load .play{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);width:3.2rem;height:3.2rem;border-radius:50%;background:var(--oro);color:#14110e;display:grid;place-items:center;font-size:1rem;box-shadow:0 4px 20px rgba(0,0,0,.4)}
.video-ph{display:grid;place-items:center;text-align:center}.video-ph img{position:absolute;inset:0;opacity:.35}
.video-ph .meta{position:relative;z-index:1;padding:1rem;color:var(--oro2)}
.videos-grid{grid-template-columns:repeat(auto-fill,minmax(300px,1fr))}
.video-card .in h3{font-size:1.35rem}

/* Imágenes de ambiente (sutiles) */
.cfondo{position:relative;display:grid;place-items:center;min-height:170px;background:#14110e;overflow:hidden}
.cfondo::before{content:"";position:absolute;inset:0;background:linear-gradient(rgba(20,17,14,.35),rgba(20,17,14,.75)),var(--foto,none) center/cover;opacity:.55}
.cfondo img{position:relative}
.banner-concepto{height:clamp(240px,32vw,340px);background:linear-gradient(180deg,rgba(20,17,14,.35),rgba(20,17,14,.6) 55%,var(--bg,#14110e)),var(--foto) center/cover;opacity:.75}
.banner-concepto+.wrap{margin-top:-4rem;position:relative}
/* Conceptos: marcas y citas idénticas en los tres conceptos */
.concepto-marca{background:#14110e;display:grid;place-items:center;min-height:300px;padding:1.5rem}
.concepto-marca img{width:auto;max-width:min(85%,280px);max-height:420px;height:auto;margin:auto}
.quote-concepto{font-size:1.8rem;color:var(--oro2)}
.card img.clogo{height:110px;max-height:110px;width:auto;max-width:85%}

.hero h1,.hero p{text-shadow:0 2px 12px rgba(0,0,0,.6)}.credito a{color:var(--mu)}
.lang-toggle{display:inline-flex;align-items:center;gap:.4rem;font-size:.72rem;letter-spacing:.12em;color:var(--mu);padding:.55rem 0}
.lang-toggle a{padding:0;font-size:.72rem;color:var(--mu)}
.lang-toggle a:hover{color:var(--oro2)}
.lang-toggle .on{color:var(--oro2)}
@media(min-width:860px){.lang-toggle{margin-left:.4rem;padding-left:1.2rem;border-left:1px solid #2c261f}}

/* Recuadros: tipografía unificada (títulos y texto idénticos en todas las tarjetas) */
.card .in h3,.video-card .in h3{font-family:var(--serif);font-size:1.5rem;font-weight:500;line-height:1.15}
.card .in p:not(.kicker),.card .in li,.card .in .quote,.card .in .meta{font-family:Inter,system-ui,sans-serif;font-size:1rem;line-height:1.65;font-style:normal}
.card .in .kicker{font-family:Inter,system-ui,sans-serif;font-size:.75rem}

.hero p.hero-sub{color:var(--oro2);font-size:1.4rem;text-transform:uppercase;letter-spacing:.08em;font-weight:500}

/* ===== Escala tipográfica unificada (2026-10-15) ===== */
:root{
  --fs-hero:clamp(2.5rem,1.6rem + 4vw,4.25rem);   /* h1 portada */
  --fs-h1:clamp(2.25rem,1.6rem + 2.6vw,3.25rem);  /* h1 páginas internas */
  --fs-h2:clamp(1.85rem,1.4rem + 1.8vw,2.5rem);   /* h2 de sección */
  --fs-h3:1.5rem;                                 /* títulos de tarjeta (24px) */
  --fs-lead:clamp(1.0625rem,1rem + .3vw,1.2rem);  /* párrafo introductorio */
  --fs-sub:clamp(1.1rem,.95rem + .6vw,1.4rem);    /* subtítulo portada */
  --fs-body:1rem;                                 /* 16px */
  --fs-meta:.9rem;
  --fs-kicker:.75rem;
  --fs-small:.8rem;
}
h1{font-size:var(--fs-h1)}
.hero h1{font-size:var(--fs-hero)}
h2{font-size:var(--fs-h2)}
h2.quote{font-size:1.8rem}
h3{font-size:var(--fs-h3)}
main p,main li{font-size:var(--fs-body)}
main h1+p:not(.kicker):not(.meta):not(.hero-sub),main h2:not(.quote)+p:not(.kicker):not(.meta),.hero p:not(.kicker):not(.hero-sub){font-size:var(--fs-lead)}
main .hero p.hero-sub{font-size:var(--fs-sub)}
.kicker,.hero p.kicker,.card .in .kicker{font-size:var(--fs-kicker)}
.meta{font-size:var(--fs-meta)}
.card .in p:not(.kicker),.card .in li,.card .in .quote,.card .in .meta{font-size:var(--fs-body)}
.card .in h3,.video-card .in h3{font-size:var(--fs-h3)}
footer,footer p{font-size:var(--fs-meta)}footer .small{font-size:var(--fs-small)}

/* ===== CEO / Liderazgo portrait ===== */
.liderazgo-split{align-items:start}
.liderazgo-split .ceo-retrato{
  aspect-ratio:4/5;
  object-fit:cover;
  object-position:center top;
  width:100%;
  max-width:380px;
  height:auto;
  border:1px solid rgba(196,148,42,.35);
  background:var(--bg2);
}
@media(min-width:860px){
  .liderazgo-split{grid-template-columns:minmax(220px,380px) 1fr;gap:2.5rem}
}
@media(max-width:859px){
  .liderazgo-split .ceo-retrato{max-width:280px;margin:0 auto}
  .liderazgo-split{justify-items:center;text-align:center}
  .liderazgo-split > div{text-align:left;width:100%}
}

/* ===== Bio CEO (párrafos + lema) ===== */
.ceo-bio{max-width:68ch}
.ceo-bio .ceo-rol{margin-top:-.3rem;margin-bottom:1.4rem;letter-spacing:.06em}
.ceo-bio > p:not(.meta){font-size:var(--fs-body);margin:0 0 1.05em}
.ceo-lema{margin:2rem 0 0;padding:.4rem 0 .4rem 1.4rem;border-left:2px solid var(--oro)}
.ceo-lema p{margin:0;font-family:var(--serif);font-style:italic;font-weight:500;font-size:var(--fs-sub);line-height:1.3;color:var(--oro2)}
@media(min-width:860px){
  .liderazgo-split .ceo-retrato{position:sticky;top:6rem}
}
@media(max-width:859px){
  .ceo-bio{max-width:none}
  .liderazgo-split .ceo-retrato{position:static}
}